Manchester Marathon brings home two awards!15th April 2014
The ASICS Greater Manchester Marathon in Trafford the UK's flattest, fastest and friendliest Marathon brought home the awards this week with two influential wins
Ealing Half Marathon wins Best Half Marathon14th April 2014
The Ealing Half Marathon is going from strength to strength since the inaugural race took place in 2012, which was confirmed on Friday with the race winning Best Half Marathon at The Running Awards
Brighton Half Marathon 25th Anniversary Race14th April 2014
The 25th Anniversary Brighton Half Marathon takes place on Sunday 22nd February 2015 and registration is now open
Eirias Middle Distance + and Standard Distance + Triathlons back in Colwyn Bay this August9th April 2014
Based at the new Porth Eirias Watersports Complex in Colwyn Bay, ‘The Eirias’ has received some great feedback since it first took place in 2012, and it is now recognised as one of the most best and most challenging sea triathlons in the UK.
CEP announced as Official Partner for European Inferno 20148th April 2014
Compression sportswear brand CEP has been announced as the Official Compression Partner for European Inferno, a same sex pairs fitness challenge which takes place over the weekend of 9th – 10th August at the National Indoor Athletics Centre in Cardiff.
PR and Communications for Sports Businesses
Sports Business PR (Public Relations) is the practice of managing the communication between an organisation and its public.
At Breathe Unity we do this by immersing ourselves into our client's sports business, drawing on key elements that enable us to engage with consumers whilst tapping into interests with a passionate approach to create a seamless bond to brands and businesses in a like-minded community.
Breathe Unity PR and Communications for Sports Businesses incorporates all forms of effective communication creation including:
- creation of a PR plan and execution
- creation of specific campaigns to create awareness
- continuation of the campaign to maintain consistency
- press release writing
- press release distribution
- copy and creative content writing
- corporate copy
- event planning, management & launches
- media planning and buying
- media partnership creation and maintenance
- liaising with the press and media
- Social Media Platforming (SMP)
- preventive PR
- crisis management
- managing your brand at a race or event
- managing sponsorship
- launch event
PR is all about getting the right message to the right target audience, using the right channels in a language and style that touches the consumer. We have got strong relationships with editors, journalists, freelance writer, bloggers, videographers and photographers, and we work in partnership with our clients all along the way to create innovative news, stories and events.
One of the ways to achieve this is by creating articles of interest, events and news items with our clients to create exposure for our sports business clients in order for them to reach their defined targeted audiences. We plan this with our client in the form of a campaign, we monitor the campaign and feedback the results directly to you.
Sports PR can be a very effective voice for your business if planned and executed in the right way.
Social Media Network is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media network uses internet and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratisation of knowledge and information, transforming people from content consumers into content producers.
At Breathe Unity PR we take these various technologies and create Social Media Platforming (SMP) which is bespoke to each client which works by taking the best of the many (SM) options out there and tailoring them down to find the ones which will best suit you and your sports business (P) to use. We will then set you or your sports business up to have profiles on these networks and even show you how to use them with some handy tips and tricks to save you time whilst managing them. SMP includes a focus on Facebook, Twitter, Pinterest, Instagram, YouTube, linkedin, vimeo, Mpora, flickr and blogs in various formats.
Get in touch to talk to Breathe Unity about your sports business or through the contact us page.