Dean Watson claims Leeds Xpress Triathlon title in sprint finish

Dean Watson claims Leeds Xpress Triathlon title in sprint finish

28th July 2014
The popular Leeds Xpress Triathlon took place on Sunday 27th July, with Dean Watson and Helen Lewis securing the winning titles and a lot of first time triathletes taking the plunge
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New name, same aim for Ealing Half Marathon

New name, same aim for Ealing Half Marathon

22nd July 2014
The Ealing Half Marathon, which takes place on Sunday 28th September this year, has recently changed its company status to be a Community Interest Company (CIC) in order to better reflect their objective of a community based event.
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Launch of ASICS Greater Manchester Marathon 2015: The UKs flattest, fastest and friendliest marathon

Launch of ASICS Greater Manchester Marathon 2015: The UKs flattest, fastest and friendliest marathon

15th July 2014
The official launch event of the 2015 ASICS Greater Manchester Marathon in Trafford took place on The Lawns at Spinningfields, Manchester, with the date for the 2015 race confirmed as Sunday 19th April
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First Peak District Triathlon at Chatsworth hailed a huge success

First Peak District Triathlon at Chatsworth hailed a huge success

14th July 2014
The inaugural Peak District Triathlon at Chatsworth took place on Sunday 13th July, a world class triathlon in a spectacular and iconic setting.
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Take part in the Windsor Running Festival this September

Take part in the Windsor Running Festival this September

29th May 2014
With the Windsor Half Marathon approaching the sell out of its public places, the organisers have confirmed the details of the Windsor Running Festival which also includes the Running4Women Windsor 10K.
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PR and Communications for Sports Businesses

Sports Business PR (Public Relations) is the practice of managing the communication between an organisation and its public.

At Breathe Unity we do this by immersing ourselves into our client's sports business, drawing on key elements that enable us to engage with consumers whilst tapping into interests with a passionate approach to create a seamless bond to brands and businesses in a like-minded community.

Breathe Unity PR and Communications for Sports Businesses incorporates all forms of effective communication creation including:

  • creation of a PR plan and execution
  • creation of specific campaigns to create awareness
  • continuation of the campaign to maintain consistency
  • press release writing
  • press release distribution
  • copy and creative content writing
  • corporate copy
  • event planning, management & launches
  • media planning and buying 
  • media partnership creation and maintenance  
  • liaising with the press and media
  • Social Media Platforming (SMP)
  • preventive PR
  • crisis management 
  • managing your brand at a race or event
  • managing sponsorship
  • launch event 

PR is all about getting the right message to the right target audience, using the right channels in a language and style that touches the consumer. We have got strong relationships with editors, journalists, freelance writer, bloggers, videographers and photographers, and we work in partnership with our clients all along the way to create innovative news, stories and events.   

One of the ways to achieve this is by creating articles of interest, events and news items with our clients to create exposure for our sports business clients in order for them to reach their defined targeted audiences. We plan this with our client in the form of a campaign, we monitor the campaign and feedback the results directly to you.

Sports PR can be a very effective voice for your business if planned and executed in the right way.

Social Media Network is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media network uses internet and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratisation of knowledge and information, transforming people from content consumers into content producers.

At Breathe Unity PR we take these various technologies and create Social Media Platforming (SMP) which is bespoke to each client which works by taking the best of the many (SM) options out there and tailoring them down to find the ones which will best suit you and your sports business (P) to use. We will then set you or your sports business up to have profiles on these networks and even show you how to use them with some handy tips and tricks to save you time whilst managing them. SMP includes a focus on Facebook, Twitter, Pinterest, Instagram, YouTube, linkedin, vimeo, Mpora, flickr and blogs in various formats.

Get in touch to talk to Breathe Unity about your sports business or through the contact us page.